16.09.2022

During the Covid pandemic, Männedorf Hospital initially received a new website and a new corporate design. What was still missing: coordinated advertising measures.

Our image campaign is launched with the intention of anchoring the brand even more firmly in the minds of the population in the region.

Thanks to a central idea that brings medical expertise and a holistic understanding of patients into a surprisingly simple context: Männedorf Hospital doesn’t just treat illnesses, but above all people. Because here, everyone can expect not to be objectified in everyday hospital life (“How’s the liver in room 12?”).

We developed posters, newspaper adverts, radio spots and digital formats for the campaign.