The warmest raffle of the year
Atoll
12.12.2025
Special ideas at the end of the year are a tradition at Atoll.
The go-live of our completely redesigned website happened to fall during the Christmas season. Which gave us the idea of combining the news about it with a Christmas promotion.
We decided in favour of a raffle. The mechanics: Anyone who commented on our website on LinkedIn had the chance to win AirPods Pro 3. Fourteen people took part.
It was important to us to determine the winner in a clean, verifiable way. The fact that it also turned into such a media-friendly moment is thanks to Frido, the chestnut roaster from Zurich’s Paradeplatz. And to Axel’s son Paco, a fourth-year mediamatics apprentice, who produced the beautiful film.