06.07.2026

The Swiss fintech company Leonteq has expanded its offices in Hong Kong and Singapore into key pillars for the entire Asian growth region. In these highly regulated markets, structured products are regarded as a stable, established component of professional wealth management.

In particular, so-called Actively Managed Certificates allow for rapid portfolio adjustments whilst enabling highly specific investment strategies. Leonteq’s AMC offering is set to become even better known amongst independent asset managers.

To this end, we developed a digital campaign featuring visuals that are immediately associated with a long-standing Asian tradition in both Hong Kong and Singapore: origami.

The reference to locally recognised animal species attracts further attention. The iconic beak of the black-faced spoonbill is well known in Hong Kong, whilst the crimson sunbird is Singapore’s unofficial national bird.

The English-language campaign utilises a mix of static and dynamic advertising materials. It is delivered via direct bookings on the leading financial portals as well as through programmatic advertising.